Once your website is online and have added unique content, many site owners begin a process known as Search Engine Optimization (SEO). This process is best handled by professionals but a site owner can achieve equal results by using a variety of free tools and a bit of research. Analytics and Statistics Learn about how [...]

“This increased traffic combined with the filtered IDX for my niche market is producing a better client base as they are easily finding the properties that matter most.”

Google was quick to change their PageRank algorithm on the heels of a troubling article in the New York Times. Accoriding to the Official Google Blog: in the last few days we developed an algorithmic solution which detects the merchant from the Times article along with hundreds of other merchants that, in our opinion, provide [...]

Create a separate page for your own listings and keep it automatically updated;
Optimize your listings page for Search Engines;
Attach RSS feed.

Google recently announced changes to it’s indexing system named Caffeine, which boasts “50 percent fresher results for web searches” when compared to the previous Google index.

Search Engines like unique content that is also quality content. There can be a difference between unique content and quality content. Make sure your content is both. SmartLeads IDX with Automated SEO toolkit helps real estate agents to keep their website content updated daily and ready for search engine indexing.

Google just introduced several new interesting features that integrate DoubleClick Ad Planner data with other solutions. One of the most noteworthy features is the Ad Planner 1000 list, a list of the largest 1000 sites worldwide, based on Unique Visitors (users), as measured by Ad Planner.  This list is updated monthly as new Ad Planner datasets [...]

Any consumer who sits down at a search engine and types in “homes for sale in X” has an immediate need for information and help. If you serve community “X,” you want these consumers on your website. Whether your strategy is to focus on organic search engine ranking, search engine advertising, or both, a solid [...]

Google announced a display URL policy adjustment for AdWords campaigns. The display URL (the URL that appears within the ad itself) shows potential visitors to a site where they’ll land when they click on an ad. For sites that sit on shared or hosted domains (such as wordpress.com) all ads will be required to display [...]

SAN DIEGO – Nov. 17, 2009 – A policy change approved  by the National Association of Realtors’ (NAR) board of directors changes the way IDX listings may be programmed. While Realtors may still only post IDX listings on their personal websites, they are no longer required to program the postings in a way that discourages [...]