Community Pages with Interactive IDX motivate home sellers and buyers to come to YOUR website. To be effective, the Community Pages need to be listings-rich. IDXnetwork’s Filter Builder Package makes it easy to develop niche landing pages.

Once your website is online and have added unique content, many site owners begin a process known as Search Engine Optimization (SEO). This process is best handled by professionals but a site owner can achieve equal results by using a variety of free tools and a bit of research. Analytics and Statistics Learn about how [...]

Google was quick to change their PageRank algorithm on the heels of a troubling article in the New York Times. Accoriding to the Official Google Blog: in the last few days we developed an algorithmic solution which detects the merchant from the Times article along with hundreds of other merchants that, in our opinion, provide [...]

According to MarketingSherpa’s 2010 report, only33% of those reading marketing email have images turned on by default. The best practice for email marketing is not to avoid the use of images, but to not rely on a single image as the basis for getting your message across.

Google recently announced changes to it’s indexing system named Caffeine, which boasts “50 percent fresher results for web searches” when compared to the previous Google index.

Search Engines like unique content that is also quality content. There can be a difference between unique content and quality content. Make sure your content is both. SmartLeads IDX with Automated SEO toolkit helps real estate agents to keep their website content updated daily and ready for search engine indexing.

Google just introduced several new interesting features that integrate DoubleClick Ad Planner data with other solutions. One of the most noteworthy features is the Ad Planner 1000 list, a list of the largest 1000 sites worldwide, based on Unique Visitors (users), as measured by Ad Planner.  This list is updated monthly as new Ad Planner datasets [...]

Any consumer who sits down at a search engine and types in “homes for sale in X” has an immediate need for information and help. If you serve community “X,” you want these consumers on your website. Whether your strategy is to focus on organic search engine ranking, search engine advertising, or both, a solid [...]

Inquiries come via email and your web site, and you try to send information to each hot prospect as quickly as you can. But, after you’ve delivered that first bit of information to your prospects, do you send them any further information? When you don’t follow that initial message with additional information later on, you [...]

Google announced a display URL policy adjustment for AdWords campaigns. The display URL (the URL that appears within the ad itself) shows potential visitors to a site where they’ll land when they click on an ad. For sites that sit on shared or hosted domains (such as wordpress.com) all ads will be required to display [...]